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The Eric Carle Museum
of Picture Book Art
  • 125 West Bay Road
  • Amherst, MA 01002


  • Tue- Friday10 am - 4 pm
  • Saturday 10am – 5pm
  • Sunday 12 pm - 5 pm


Visit the carle


Free Access Program

The Carle invites 501(c)3 organizations that serve children and families who are in need to join our Free Access Program. Our goal is to support community, collaboration, and creativity, and to give more families access to our facility to experience art and books.

As part of this program, choose either Free Access Passes or Free Self-Guided Group Access depending on the size of your group:

Free Access Passes
(for 1-9 people)
A pass sent via email can be printed to provide Free Museum Admission for up to 9 people. We suggest a 1 to 4 adult to child ratio. Each Access Pass is coded to ensure privacy for families and can be used any time the Museum is open. Passes are non-transferable to outside organizations, but can be duplicated and distributed to any family within the participating organization. To receive Free Access Passes for your 501(c)3 organization, contact Jennifer O'Connell. Passes not valid for ticketed events.

Free Self-Guided Group Access
(for groups of 10-24 people)
Large group visits are also free, but require reservations at least three weeks in advance. Free Self-Guided Group Access is available Wednesdays or Thursdays, or by special arrangement. To reserve now and join the Free Access Program, click here and indicate "Free Self-Guided Group Access" in the comments field.

Photo by Alexandra Reid © 2013 The Eric Carle Museum of Picture Book Art
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